Neon And LED

Saturday, July 21, 2012

Go Green With Outdoor/Indoor Programmable Message Boards

Wonder how outdoor and indoor programmable LED signs help save the environment? Traditional LED signs may cost less but constant replacement is more expensive in the long run. Nowadays, LED sign manufacturers have programmable message boards that clients can easily update without manually replacing individual letters, which can be too labor-intensive.


This task of changing letters each time a new promotion or event happens is not only daunting, but harmful to the environment. By using programmable LED signs, all one needs to do is use the remote and program the LED sign from a remote computer. Programmable message boards can take your business to the forefront with features such as animation, ease of access, and constant updates which users can easily control.


The amount it takes to change a broken or damaged light bulb for traditional LED signs takes longer than the amount of time you’ll need to update the message on your programmable LED signs. The time you save can be used for more productive activities, such as helping more customers or generating more ideas for future promotions.


To add a more personal touch to your programmable message board, a simple thank you that appears at a specific time will do. You can alternate this with different messages such as announcing special events, promotions, or simply displaying your store hours. Take advantage of the brightness and the various colors your programmable message board can display. Vivid hues attract the attention of roving customers’ eyes and it’s best to keep your messages brief but concise.

Moving images or graphics are far more attractive than stationary ones. Use the crawl option or have your image or text move up and down the LED sign for more activity. With these animated programmable LED signs displayed outside your establishments, foot traffic and sales will definitely increase.


Indoor programmable LED signs, on the other hand, can display specials of the day or the prices of the products your business offers. Whether you decide to purchase an indoor or outdoor programmable message board, keep in mind that it’s worth the price because it’ll help increase name recall, product awareness, and most especially revenue sales.

 

To get more information and see these signs go to >>>>> www.allneonandled.com

Sunday, July 15, 2012

Two Reasons Why Small Businesses Need Neon Open Signs

There is a long time adage in the signage industry that goes, “A business with no sign is a sign of no business.” Think about this short, yet striking line, and you will realize that it holds a certain amount of truth in it. Not letting people know that your establishment is open means that you are slowly letting passersby trickle away, not maximizing the potential customers that could enter your store.
Hence, the top two reasons why small establishments need a Neon open sign:
Having an Open Sign lets all customers know that your business is open. 
Think about this: How many times have you passed up the chance to go inside a store simply because you do not know that they are open? You just stay in your car, too lazy to go down to check and see if the store is open. If you are like this, think of how many other people think the exact same way? These people are your potential customers. It is human nature for people to want what is convenient for them. Getting out of a car to check if a store is open or not is an inconvenience. Having an open sign, especially if it is a brightly lit Neon sign, takes away that guessing game. Open signs immediately let drivers and passersby know that your establishment is open.

Open Signs are Open Invitations.
Having a brightly lit Open Sign with attractive colors immediately gives customers a welcoming feeling once they step into your store. High quality Neon signs that can be seen from a distance instantly say, “Come right in where you are most welcome.” It is very warm and inviting, making customers feel good upon entering your store. When a customer encounters a good experience, he or she is more likely to come back and even tell his network of friends about your store.
For small establishments, open signs are one of the most cost-effective marketing tools, attracting and enticing people to come and enter your store. It is a worthwhile investment that will have you reaping in long-term benefits.

To see these signs and more go to>>>>> www.allneonandled.com

Saturday, July 7, 2012

The Simple Math on How LED Signs Can Increase Sales

Perhaps you may have heard an advertising pitch that LED signs can bring a 10, 15, 30, or even 50 percent increase in sales. In your mind, this may be just an advertising slogan or a marketing ploy LED sign companies use to sell their LED products. But, maybe not.

While there are no specific statistical data evident, it does not take a rocket scientist to see how a simple LED sign can increase your sales. It’s as simple as ABC:
On any given day, there is a certain number of people walking by or driving by your business.
“A” is the number of people who pass by your business daily.
Of all the passersby, a certain number of people will take notice of your business.
“B” is the number of people who notice your business as they walk or drive by.
Out of all the people who pass by your business each day (A), a certain number of people notice your business (B). Out of all those who notice your business, only a certain number of people will actually stop and go inside your store.
“C” is the number of people who make a purchase from your business.

“A” remains to be uncontrollable. So, out of all these people, which part of the equation are you most interested in? C, of course, as they are the people who actually make a purchase or use your service. How can you increase C? By controlling B. This is now where LED signs come into play.
It is a proven fact that blinking lights attract the eye. LED signs’ animation, moving graphics, and flashing colors that LED signs provide will make heads turn. Displaying LED signs in your business will increase the number of people who notice your business (B).
Once more people notice your business (B), it is a mathematical fact that the chances of people making a sale also increases (C). As the number of people who notice your business increase, so does your chance of getting a sale.
Simple, right?
To get more information and see the signs go to>>>>> www.allneonandled.com

Sunday, July 1, 2012

The Benefits of Using Programmable Led Signs

Programmable led signs are worth the investment because they keep costs to a minimum. Programmable led signs are perfect for small businesses but can also be purchased by savvy businessmen as well. Business establishments need not purchase new led signs for every campaign they market. Installation is already there so the only thing to worry about is the design.


Programmable led signs are plug-and-play. Given the right instructions, anyone can install these led signs. Because set-up is easy to understand, increasing brand awareness is simple once mounting the led signs are accomplished. Though programmable led signs are plug-and-play devices, the most important equipment one should have is a computer. Programmable led signs can be designed by using a computer, as well as set the presentations at different pre-programmed times. Through a computer, commercial time is effectively managed as well as the target market because everything can be set according to the business needs of the establishment.
Programmable led signs have certain features that are a huge advantage over traditional led signs:
  1. Animation – with programmable led signs, it’s easier to customize the animation features. With this feature, businesses can put any information or graphics they want such as the company logo or brand name.
  2. Vandal-proof – certain programmable led signs come in vandal-proof. Layers of aluminum protect the inside and outside of the led signs, making it resistant to stones and other damages.
  3. Clock, Time, and Temperature display – these features are often pre-built in programmable led signs. By customizing the time and temperature, more passersby will see the programmable led signs displayed in your establishment.
Just like traditional led signs, programmable led signs have a strong visibility and feature other languages as well. They are also available in four lines or two lines, or the more traditional single line led signs. Because of these, programmable led signs are a positive addition to any establishment. Invest in one. Just sit back and relax while waiting for the increase in sales led signs can bring to your business.
To see these signs and more Go to> www.allneonandled.com

Monday, June 18, 2012

What to Avoid in LED Sign Marketing

While good-quality LED signs  and programmable LED signs can instantly drive foot traffic, wrong marketing measures may do more harm than good.
Scrolling led signs

Size of LED Signs. The size is the most common mistake people make when purchasing LED signs as they tend to buy LED signs that are too big to use indoors and too small for outdoors.

A 2-inch high programmable LED sign can easily be read from 10 to 80 feet away, making it perfect for offices and lobbies. A 4-inch high programmable LED sign can be read up to 160 feet away, making it too large for offices but perfect for tradeshow booths, cafeterias, ballrooms, and factories. For outdoor use, a 6-inch programmable LED sign is highly recommended.
The Use of Lowercase Letters. The bigger the letters are, the farther away passersby can read the LED sign. Lowercase letters are generally 30% smaller than capital letters, thus reducing the time that people need to read your sign. All capital letters is a must in LED signs.
The Use of Colors. While red text on black background is not exactly a friendly color combination, it is the most noticed. A mix of colors in programmable LED signs can be used for captive audiences in waiting rooms, offices or lobbies, but red is the best bet for messages that are intended to be read by people who have only a few seconds to spare.
Multiple Lines Scrolling. For right-to-left scrolling LED signs, avoid scrolling more than one line at a time as the human mind finds difficulty in reading multiple right-to-left scrolling lines at a time. If multiple lines are unavoidable, do away with the scrolling, unless the scrolling is vertically from bottom to top. Generally, people read from left-to-right and top-to-bottom
Mixing Scrolling and Stationary Texts. Do not mix LED sign formats unless there is sufficient space in between the two modes. LED signs with a stationary text line and a scrolling advertisement about it makes a difficult LED sign to read.
Using Angles. Never mount LED signs at an angle. People are most comfortable reading horizontal lines of text
For more information and to see LED Signs go to > www.allneonandled.com.

Wednesday, June 13, 2012

LED Sign Marketing Basics







Everything starts with the basics. As with any marketing or   advertising mediums, knowing the basics leads to the framework of a more sophisticated plan. LED signs are no exceptions to the basics.

Who is your audience?
Know the key motivation factors on why your customers buy your products and adjust your LED sign messages to what motivates your audience. For example, you may have the lowest prices of jewelry in your town, but customers like to buy jewelry in installments or loans. A basic marketing mistake is advertising your low prices but in reality, what sparks their motivation is the low monthly installments. Your LED sign message should then convey this message.
What is your audience type?
The length of your LED sign messages should be adjusted according to the audience type. For example, a person driving by only has seconds to spare. You LED sign message should then be really short, simple, and concise. A typical example would be a LED Open sign, wherein only a single word flashes, yet conveys the needed information. Another example is LED signs on a cafeteria or lobby. Here, people have minutes to spare. Your programmable LED sign messages can then be longer.

LED sign messages should be simple.
Use simple words in your programmable LED signs and avoid creating long messages in complete sentences. A person driving down the road will not have time to ready your entire sentence and will just end up not knowing what product or service you are offering. Flash important words or phrases. Avoid too much transitions as it takes away valuable time. Aesthetics is not as important as getting your LED sign message is.
Location is the key. Installation should be clean.
Place LED signs at eye level. Avoid placing LED signs wherein the audience does not have to strain their necks looking up or down. As with installation, take into consideration when mounting the LED sign. Hide the power cord whenever possible to avoid someone tripping over it and also allowing for LED signs to have a more professional look.You may want to consider a Outdoor Programmable LED sign to capture that attention grabbing location!!!
For more information and to see the signs go to > www.allneonandled.com

Sunday, June 10, 2012

Why LED Signs are the better choice

By now, many establishments opted to use LED signs for marketing their business and display products and events. Not only are LED signs efficient marketing tools, but there’s a whole lot of reasons why LED signs are the better choice when it comes to increasing foot traffic and sales. Below are a few advantages should you choose to switch to LED signs:

  • LED signs are more energy-efficient because of its low-power consumption. These marketing tools can be used for as long as 100,000 hours of consumption before replacement is needed. LED signs allow big savings on monthly electric bills, which store owners will surely appreciate in the long run.
  • LED signs come in a variety of animation modes. Not only are colorful LED signs aesthetically pleasing, LED signs also have different methods of animation that people can watch when passing by establishments. This strategy certainly allows for brand recognition and name recall.
  • Programmable indoor and outdoor message boards are now available wherein businesses can customize the type of information to display. Additionally, these programmable LED signs are easily programmable via a PC or remote control. By constantly changing your advertising message, customers are informed that you regularly update your business and are in line with whatever trend is occurring in the market.
  • Most LED signs nowadays are environment-friendly. Because consumers are becoming more and more conscious of their environment, it’s only natural that they patronize businesses that do the same. By being eco-friendly, businesses are being exposed to a wider range of target audience. Additionally, environment-friendly LED signs are safer to operate as leaks are avoided and toxicity is non-existent.
LED signs may cost more upon initial payment but benefits can be felt in the long run. By investing in LED signs, building brand recognition is now easier for businesses. LED signs are perfect for coffee shops, restaurants, cafes, and even for home use.

To get more information go to>www.allneonandled.com !!!!